Playbill Goes to New York Comic Con

Opportunity Dates

October 12, 2023 - October 16, 2023


This October, Playbill and New York Comic Con are thrilled to partner for our third year in a row, bringing exhilarating panels, special performances, surprise Broadway/TV-guest pop-ins, and an exciting comic-centric Pop-Up Playbill Store to over 200,000 attendees. With top-stage and screen celebrities, surprise appearances, and custom merchandise only available through the official New York Comic Con and Playbill Stores, the convention is a dynamic and exciting opportunity for brands to be affiliated. Sponsorship packages are available for Playbill clients that may include custom merchandise, venue signage and editorial/digital campaigns that span the New York Comic Con and Playbill markets. For more information, please contact your Playbill sales representative. Visit to see the 2022 experience.

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